What drives your management practices? The business of golf course maintenance

9:30AM - 11:45AM, 23 Mar 2022

What drives your management practices? The business of golf course maintenance

Time:                  9.30 - 11.45am

CPD Value:        3 Credits

Cost:                   Member £65 + VAT | Non Member £130 + VAT

As turf managers, we have an instrumental effect on the financial outcome of the business. In this interactive session we will explore our stakeholders, who they are and how we communicate with them effectively. We will challenge the norm and be innovators in our thinking whilst appreciating that the type of business we are in will often dictate our maintenance practices, not the other way around.

Learning Outcomes:

  • Appreciate the ‘business’ of of golf course maintenance
  • Understanding your stakeholders
  • Creative ways to get similar or better results
  • Understanding the politics of communication
  • Appreciating your role in making the business a success
  • The importance of engaging with your members

Presented by: Craig Haldane, Golf Courses Manager, The Gleneagles Hotel

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Craig Haldane CMdip

Golf Courses Manager The Gleneagles Hotel

Craig is known as an innovative thinker who enjoys sharing his passion for turf and people. He has lead a variety of teams across the globe and is currently responsible for the agronomy team at The Gleneagles Hotel and Country Estate. He is a respected mentor who to this day puts his hand up when he needs help!

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