Step by step: Writing a strategic plan for your golf course

Kevin has over 20 years of experience in the Club Industry.  A former Club Manager at the Glen Golf Club in North Berwick (1999-2008), Kevin was named the UK Golf Club Manager of the Year in 2004. He was in the first group of Europeans to be awarded the CCM (Certified Club Manager) qualification in 2008.  Kevin went on to work for the National Governing Body for golf in Scotland (SGU) for 7 years, leading a team providing support to hundreds of Scottish Golf clubs.

As the Chairman of the CMAE Education Policy Board Kevin was responsible for bringing Management Development Programme (MDP) education to club managers in Europe. He regularly tops the presenter charts at MDP events whilst sharing his knowledge of Club Governance, Business Planning, Committee Politics, Customer Service and Professional/Personal  Development, as well as addressing the annual CMAA World Conference of Club Management more than a dozen occasions.

In 2014 Kevin became the first European to be invited on to the CMAA Committee for Professional Development, the body that oversees the curriculum and qualifications for the club industry across the globe.

Howard is a people-orientated club manager who cares deeply about his team and delivering an exceptional Club at Berkhamsted for its members that enriches their lives and that they can be proud of. 

Howard completed his degree in Environmental Biology from Swansea University and began his working career with a Wildlife Trust, completing practical conservation work on nature reserves. Howard transitioned to greenkeeping in 2006 and quickly identified the benefits that golf course can provide to wildlife, if managed sympathetically. Indeed, Howard is a passionate believer that good practices can not only benefit the experience of the golfer, but also enhance the natural environment and boost biodiversity.

Howard began his greenkeeping career at Mentmore Golf and Country Club, before moving to Redbourn Golf Club and working for the next 8 years in a variety of roles for BGL Golf. Howard successfully transitioned from course management into club management via the Manager in Training programme within BGL. 

Howard ran multiple golf centres for BGL, before taking on his first private club in 2018 at Berkhamsted Golf Club.

During his time at Berkhamsted, Howard has improved the standards and experience for members in many areas including food and beverage and the golf course, by utilising his knowledge of agronomy as well as tackling and solving problems in an innovative and collaborative way.